Resource Center
Certification for Human Resource Professionals:
Clark Wilson 360:
Oct. 27 in New York City, and March 11, 2009 in Connecticut
Why PPI? Hundreds of satisfied clients and consultants worldwide have obtained valid, reliable, actionable information for better organization management since 1987. Let our industrial psychologists and survey professionals help you get the benefits of measurement.
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Answers to Employee Surveys

Employee Opinion Survey Benchmark Norms
How do your organization's employee engagement and morale
compare? PPI has studied the answers to employee surveys since 1997. We offer normative data for 86 employee survey questions, which is now available to employers and consultants whether we perform your survey or not. Our database has morale and attitude survey responses from more than 100 organizations, both US domestic and multinational,
and some items have almost 100,000 responses. You can request norms for general business or any of 16 categories, including nonprofits. We can also offer norms by the size of organization. Reports include the mean, standard deviation,
frequency distribution, and number of respondents
on which the norm is based.ss
Special offer: PPI gives a 50% discount
on norms for any organization willing to contribute their data to the
Employee Feedback Database. The identities of organizations in the
database is confidential to PPI. There is no minimum purchase. You do not need to do your survey through Performance Programs.
Norms Categories and Industries:
- General
business: Includes all organizations
in the PPI Employee Feedback Database.
- Consumer
Goods: Retail, Household
Goods, Cosmetics
- Connecticut: Norms for organizations in our home state.
- Finance: Banking,
Insurance, Financial Services
- Food/Beverage: Beverages – Alcoholic/Soft,
Restaurants, Supermarkets, Canned, Wholesale Items, Meat Products
- Heavy Industry: Chemicals,
Machinery, Mining & Metals, Oil & Energy, Steel,
Rubber, Print, Utilities
- High
Tech: Aerospace/Defense,
Equipment, Services, Computer – Electronics,
Hardware, Peripherals, Software, Networking, Internet, Semiconductors,
Telecommunications
- Light
Industry: Building & Construction,
Environmental Services, Paper & Forest
Products, Electrical, Textiles
- Light Manufacturing
- Medical/Healthcare: Biotechnology,
Hospitals, Medical/Dental Supplies, HMO, Instruments, Nursing Homes,
Outpatient/Home Care, Products, Pharmaceuticals
- Multinationals: Organizations with global operations
- Nonprofit: Education,
Religious, Cause-based Organizations
- Recreation
and Entertainment: Leisure & Travel,
Hotels, Sports, Gambling & Casinos,
Restaurants
- Professional
Services: Advertising, Government,
Law, Real Estate, Publishing & Information
Services, Office, Consulting/Professional, Broadcasting - TV/Radio, Scientific/Technical
- Professional Sports Organizations
- Transportation: Automotive,
Airlines, Trucking/Railroads, Maritime, Equipment & Leasing,
Services, Shipping/Delivery
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Helpful Links
Benchmark Norms for 85 Employee Survey Questionnaire Items: 16 Categories
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